Korean tech giant Samsung continues its efforts to expand into the middle class territory, and has officially unveiled 2016 editions of the mid-range Galaxy A smartphones.
In a press release, Samsung has announced the new 2016 editions of the Galaxy 3, Galaxy A5 and Galaxy A7 smartphones -- all of them boasting a more premium design, new mobile payments technology as well as enhanced camera sensors.
“At Samsung, we are committed to continued innovation, inspired by the feedback and needs of our wide range of consumers,” Samsung’s IT & Mobile Business CEO and Head JK Shin said. “With the introduction of the Galaxy A (2016), we took the consumer feedback on our original Galaxy A models and made thoughtful and impactful improvements offering consumers a seamless convergence of style and performance for their everyday lifestyles.”
Gadgets 360 reported that the new phones are way better than their predecessors in terms of display size and screen resolutions, processors, memory, cameras and a lot more. However, full details regarding the processors haven't been released just yet.
The Galaxy A3 (2016) will be sporting a 4.7-inch 1280x720 screen. It will run on a 1.5GHz quad-core chip, backed by 1.5GB of RAM. A 2,300mAh battery powers the unit.
The Galaxy A5 (2016) has a slightly bigger 5.2-inch screen with 1,920x1080 resolution. It will be powered by a 1.6GHz octa-core processor backed with 2GB of RAM. A 2,900mAh battery is inside.
The Galaxy A7 has the largest display among the three at 5.5 inches, but still with a 1,920x1080 resolution. It will also be powered by a 1.6GHz octa-core processor, but backed by 3GB of RAM. A powerful 3,300mAh battery sustains the phone.
All three models will have base 16 GB internal storage space, expandable up to 128GB via the use of a microSD card. All three will come in three good-looking colors: Pearl, Platinum and Sapphire.
The 2016 Galaxy A5 and A7 will now have the optical image stabilisation (OIS) feature in their cameras. The Galaxy A3's rear camera, on the other hand, has received an upgrade from 8-megapixels to 13-megapixels. This means that all three models will have 13-megapixel rear cameras and 5-megapixel selfie shooter.
All three 2016 editions will have dual-SIM functionality, Samsung S-Voice support and Samsung KNOX security features. The Galaxy A3 (2016), however, doesn't have Samsung Pay features.
These 2016 edition smartphones are Samsung's attempt at penetrating the affordable phone scene, although no prices have been given yet. The Korean tech giant said these will be released first in China mid-December, and then into global markets.