Samsung Electronics is raising the bar this year. As the known South Korean manufacturer and innovator of high-tech products that cater to various consumers, the company is reaping the benefits it deserves.
Strongly ahead in competition with Apple these days, Samsung has certainly earned its numbers. BBC reported that Samsung's Q2 profit spiked up to almost 20 percent, while operating profit was at almost 60 percent. The clear indicator of Samsung's high climb in terms of overall profits was due to an increase in market demand for its flagship smartphones and tablets for the second half of 2016.
Samsung is also a company who believes in enjoying its rewards, however, keeping ahead of the times. The company is expecting more stiff competition in the coming months as other companies have also released their own new mobile devices. On the other hand, Samsung is positive with the slated release on the Samsung Galaxy Note 7 by August 2nd this year, which would sustain the consistency of its smartphone sales records.
On #MoonDay, capture photos that are out of this world. #GalaxyS7 pic.twitter.com/9qsJhwVaiq
— Samsung Mobile (@SamsungMobile) July 20, 2016
Meanwhile, as Samsung's results are on the upward trend, Apple reported of a fifteen percent low in iPhone sales for the second quarter this 2016, in a related Venture Beat post. Market research firm Strategy Analytics have indicated in a comparison analysis between the two companies that Samsung had reportedly sold up to 77.6 million smartphones for the second quarter alone, giving the company the heads up in the mobile division.
The report also stated that "Apple continues to face iPhone fatigue among consumers, and the new iPhone SE model has not been able to stem that trend." This meant that Apple is slowly spiraling downward with its market shares when it came to affordable devices from other medium market smartphone manufacturers. By now, Apple needs to up its game higher as Samsung is leading the pack these days.
Which do you think is better: Samsung or Apple? Sound off in the comments below.
