Exposure to over-the-counter personal lubricants results in rapid loss of sperm viability and motility. The combination of suboptimal pH, osmolality, and various additives in these lubricants results in sperm damage and an inability of the sperm to penetrate into the cervix, thereby negatively impacting conception. The formulation of the Conceive Plus product is a water-based personal lubricant contains essential Ca2+ and Mg2+ ions and optimal pH and osmolality to better mimic the natural fertile cervical fluids to alleviate the problem of vaginal dryness and to assist couples trying-to-conceive. Sasmar received FDA 510(k) clearance for the product in late 2013 and plans to launch the product nationally in major U.S drug stores from September this year.
About SASMAR: Sasmar Pharmaceuticals is an Australian multinational pharmaceutical manufacturer focuse on delivering products that benefit the lives of consumers. Its products are available in more than 70 countries from pharmacies, supermarkets, drug stores, clinics, and hospitals. Brands include SASMAR®, Conceive Plus®, and EREXIA®. Headquartered in Brussels, Belgium the company is well known as the manufacturer and major supplier of personal lubricants to the United Nations and other international NGOs helping in the efforts to reduce unwanted pregnancies and sexually transmitted disease including HIV/AIDS. For more information on the company, please visit Sasmar's website at here.
About Aquatrove: Aquatrove Biosciences, Inc. was co-founded in Boston in 2005 by Dr. Boris Nikolic and Dr. Vineet Gupta faculty members from the Harvard Medical School and the Massachusetts General Hospital to address the shortcomings in the market for simple, over-the-counter products to address issues relating to human fertility and conception. The company is headquartered in Florida and has offices in Chicago, IL. Website.
