The highly obsessed with app, "Pokemon GO," powered by Niantic Labs, is reportedly fading slowly than it initially was. Yet, the decline in popularity is not still getting in the way for the tech giant to amass $2 million a day.
"Pokemon GO"--possibly one of the most lucrative games ever, if not the most lucrative--had a slower reception from fans according to a new study done by data analytics company, Newzoo. The study said that the pocket monster-catching game gained highest reception three weeks after it launched, raking $16 million a day.
Nonetheless, the study said that "Pokemon GO" can still live up to the hype. In fact, the researchers did not even consider the game as a fad, considering it is being downloaded 700,000 times a day. Moreover, if hype is defined as "sudden mass appeal," then "Pokemon GO" really is not, since it has been a product of a two-decade cult favoritism which was started by The Pokemon Company.
Further, "Pokemon GO" was reported to have attracted up to 20 million new mobile game users in the United States, United Kingdom, Germany and France alone. This attraction to new mobile game users catapulted "Pokemon GO" in becoming the most popular app game in every country the research has covered.
Even though new downloads has steadied to around 700,000 a day, much is to be expected yet again for "Pokemon GO" revenue. The location-based Pokemon-catching game will soon be launched in South Korea and China.
You have one Poké Ball left. A Gengar, Lapras, and Chansey appear. Which do you try to capture?
— Pokémon GO (@PokemonGoApp) September 29, 2016
While it has been doing a healthy job--or rather a wealthy job--in the popular department, Niantic Labs along with The Pokemon Company and Nintendo are facing charges for "Pokemon GO." As previously reported by Parent Herald, the "Pokemon GO" creators are sued by individuals for various reasons, including dissatisfaction from the game, privacy and safety concerns.
Other people even complained that it unsafe and it should be pulled out from the market long before "Pokemon GO" could be a reason for anyone's demise. But despite all of the 72 complaints filed before the US Federal Trade Commission, Niantic Labs-powered "Pokemon GO" still does an impressive standing.
Do you think "Pokemon GO" will soon be gone just like app games like "Candy Crush" and "Clash of Clans"? Share to us your opinion below!
