The movie "Inferno," the third adaptation of Dan Brown's series about symbologist Robert Langdon (Tom Hanks), is hoping to reach its $25 million mark in the box office. The movie's distributor, Sony, is expecting "Inferno" to be as successful as the previous installments.
Variety reported that Sony is looking to raise $20 to $25 million when "Inferno" shows in 3,563 locations, with 377 in Imax while 400 in premium large format theaters. In 2006, "The Da Vinci Code" reached $77.1 million while "Angels and Demons" reached $46.2 million in 2009. However, both movies opened during the blockbuster summer season.
Sony told that "Inferno" cost $75 million to produce, which is half of what the studio had spent in making "Angels and Demons." It lowers the risks pertained to financial concerns even if "Inferno" does not exceed expectations compared to previous installments.
In "Inferno," Robert Langdon is faced with puzzles that must be solved in order for him to stop a madman from releasing a virus that could harm all of humanity. The reviews about "Inferno" have been less than stellar, as Rotten Tomatoes had rated it 27%. "Inferno" also includes "The Divine Comedy" as vital in solving the mystery.
Previous installment reviews were similar but the films still managed to earn commercial success. "Inferno" distributors are hoping the same. According to The Wrap, Langdon movies have been making more than 70% of their global grosses abroad. "The Da Vinci Code" has reached $540.7 million overseas and it is likely that "Inferno" might be the same.
"Inferno" was first released in international theaters and was able to reached $100 million in two weeks - "Inferno" is yet to be distributed across China, Japan, and other countries. "Inferno" is predicted to dominate the markets abroad rather than domestic box office. It is notable that previous Langdon films have earned more than 70% of box office revenue overseas, making it a hit towards foreign moviegoers.
The $25 million estimate for "Inferno" is not firmly rooted because of factors such as the World Series. Also, Halloween season is nearing, which could affect "Inferno's" turnout.