Xbox One sales have been on the rise as of late, beating out the competition like Sony's Playstation 4. The rocketing sales are due to the release of the Xbox One S, the slimmer counterpart of Microsoft's Xbox One.
Microsoft's Xbox One has seen a 1000% increase in sales, according to MCV, following the launching of the Xbox One S. The Microsoft console has had a 71% share of the hardware market, and here's why.
According to Forbes, the success of the Xbox One S on the market is because the Xbox One S is actually the Xbox that people want to buy. It's sleeker, thinner, and no longer the bulky Xbox One that made its release in 2013. It also comes with a handy stand, so that users can put it on its side.
Another reason for the great numbers of the Xbox One S sales is due to its decent price tag. The £250 dollar console already comes with a bundled game, making it perfect for teenagers who can save up for, and parents who look to upgrade their old Xbox, without having to reach deep into their pockets.
Microsoft also made the right choices by pairing the right games with their console, grabbing the attention of their gamer market. Selling the Xbox One S with the new "FIFA 17" game as a combo bundle was a genius move, and Microsoft also has exclusive downloads for favorites such as "Call of Duty," among other top titles.
The ability to run 4K gaming on the Xbox One S is also a huge factor, as it gives fans an all-new gaming experience, and with the price tag that comes with it, the slimmer Xbox One console makes for a pretty solid deal.
Xbox's exclusives are also coming soon, and it's no coincidence that Microsoft would release the console in time for its top games to be launched. It all went down to timing and strategy for Microsoft, and they certainly hit a home run with the Xbox One S. Now let's see if Sony's Playstation 4 can catch up.
