GoPro has been lagging in sales during the last quarter and analysts say that the company is poised to release the new GoPro Karma drone in the hopes of turning things around. With a projected 17 percent drop in profits, the company needs to deliver another product that would become a massive hit with consumers as it did the first GoPro camera nearly a decade ago.
Will the market bite the new drone despite other choices already released by the competition? What can consumers expect from the GoPro Karma?
GoPro Karma Release Date And Price
The actual release date of the GoPro Karma drone has not yet been divulged by the company, but it is expected to go on sale during the second quarter of 2016 or at least by the summer of this year. Market Watch reports that GoPro has had a lot of fails since launching the GoPro Session in the summer of 2015 and it's banking on the GoPro Karma to pick up its profits.
Price for GoPro Karma is still uncertain at this point too. However, because the drone will not be featured with a camera and would work with existing GoPro Hero 3 or 4, then its cost is expected to go down. Analysts put the range as similar to the price of its drone competitor, DJI Phantom. It would be a mistake for GoPro to drive up its price since this has become one of the factors as to why sales have been slow, per The Wall Street Journal.
Can't stop thinking about the @GoPro KARMA. Not that I could afford it...but God do I want one. #drone #travel pic.twitter.com/v9Me2BnSxA
— GrimmLifeCollective (@grimmlife) March 24, 2016
GoPro Karma Specs And Features
There is not a lot to uncover for the GoPro Karma so far as the company has only released a video teaser of the product some three months ago. But based on the captures, which you can watch at the end of the article, it's likely that the GoPro Karma drone would be as big and functional as the DJI Phantom. It might also come with a 20 to 25 minutes of fly time, per PC Advisor. Picture quality of the drone's capture will rely on whatever type of camera has been attached.
The GoPro Karma drone will appeal to sports lovers, skateboarders and skiers, but the company said it will also be courting other markets. "The vision for GoPro was never just to be in extreme sports," said the company president Tony Bates in the WSJ report.
